What Is Costco Member Life Insurance?
Costco does not sell life insurance directly. Instead, it partners with established insurance companies to offer exclusive policies to its members. In the United States, the program is provided through Protective Life Insurance Company under the name Member Advantage Life®. In Canada, Costco partners with Manulife to offer term life insurance products.
Both programs are designed to offer Costco members competitive rates that are typically lower than what the same insurers offer through their standard channels. The idea is simple: Costco leverages its massive membership base to negotiate better pricing, and members get access to affordable coverage without having to shop around extensively.
How the Premium Structure Works (This Is the Key Feature)
The most distinctive feature of Costco’s U.S. life insurance program is its two-stage premium structure.
When you purchase a Member Advantage Life term policy, your annual premium is reduced during the first five policy years. In the sixth year, your premium increases to the standard market rate and then remains level and guaranteed for the rest of the initial term period.
In other words, you get a built-in discount for the first five years, followed by a predictable rate for the remainder of the term. The death benefit remains level throughout the entire term. This structure is unique to the Costco product and is not typically available through Protective Life’s standard “street” policies.
| Feature | Details |
|---|---|
| Initial discount period | First 5 policy years |
| Year 6 adjustment | Premium increases to standard rate |
| After year 6 | Premium remains level and guaranteed for the rest of the term |
| Death benefit | Level throughout the term |
| Costco member discount | Average savings of approximately 15% |
Coverage Options and Term Lengths
Costco’s U.S. program offers three term lengths, each with a distinct structure:
| Term Period | Issue Ages | Tobacco Class Issue Ages |
|---|---|---|
| 10-year (5×5) | 18–80 | 18–75 |
| 20-year (5×15) | 18–70 | 18–62 |
| 30-year (5×25) | 18–58 | 18–43 |
Coverage amounts: You can choose a death benefit ranging from a minimum of $100,000 to a maximum of $5 million, depending on the policy and underwriting.
What the death benefit covers: Proceeds are paid directly to your beneficiaries and can be used for funeral expenses, income replacement, mortgage payments, outstanding debts, college tuition, or any other financial need.
Underwriting categories: Applicants are classified as Select Preferred, Preferred, Non-Tobacco, or Tobacco based on health and medical history. Your classification determines your rates.
In Canada, the program offers 5-, 10-, and 20-year renewable term policies through Manulife, with coverage options up to $1 million. Members save 25% on coverage of $250,000 or more and 30% on $500,000 or more.
Eligibility Requirements
To qualify for Costco member life insurance, you must meet the following basic criteria:
Be a current Costco member in good standing. Membership is required to apply and to maintain the policy. Meet the age requirements. Issue ages vary by term length, as shown in the table above. Pass underwriting. Acceptance and pricing are subject to eligibility and underwriting criteria, which may include a medical exam depending on your age and coverage amount.
Medical exam requirements: In the U.S., applications may require a medical exam depending on age, health history, and coverage amount. In Canada, no medical exam is typically required for coverage under $250,000 for applicants through age 50. Policies above $250,000 for applicants 50 and older may require a full medical review.
How to Apply: Step-by-Step
- Have your Costco membership number ready. You will need it to access member-only pricing.
- Get a free quote. Visit the Protective Life Costco portal or call the dedicated member support line to receive a personalized quote.
- Complete the application. You can apply online or over the phone with assistance from member support.
- Complete underwriting. Depending on your profile, this may involve answering health questions, a phone interview, or a medical exam.
- Receive your policy. Once approved, your coverage begins on the effective date specified in your policy documents.
Existing policyholders can manage their accounts through the Protective Life member portal.
Pros and Cons of Costco Member Life Insurance
Pros: Exclusive member pricing — average savings of about 15% compared to standard rates. First-five-year premium discount — a unique structure that lowers early costs. Level premiums after year six — predictable and guaranteed for the rest of the term. High coverage limits — up to $5 million in the U.S.. Strong insurer backing — Protective Life holds an exceptional financial strength rating and has a low rate of consumer complaints. No medical exam for many applicants — especially younger applicants and those seeking lower coverage amounts. Long term options — terms up to 30 years (U.S.) and 20 years (Canada).
Cons: Must maintain Costco membership — losing membership could affect your ability to keep the policy. Not available in New York — the U.S. program excludes New York residents. Limited product types — primarily term life insurance, not whole or universal life. No online purchase — you cannot complete the entire process online with Protective Life. Customer service variability — some Canadian reviews note that response times may vary. Premium increases in year six — while predictable, the jump from the discounted rate to the standard rate may surprise some policyholders.
Is Costco Life Insurance Right for You?
Costco member life insurance is worth considering if:
You are a Costco member and want to leverage your membership for savings. You need term life insurance and want a straightforward, competitively priced policy. You value predictable premiums and want to know exactly what you will pay after the initial discount period. You want coverage from a financially strong insurer with a good complaint record. You are in good health and may qualify for no-exam underwriting.
It may not be the best fit if:
You need permanent life insurance (whole or universal life). You live in New York (U.S. program unavailable). You want to purchase entirely online without speaking to a representative. You prefer a single-level premium from day one rather than a two-stage structure.
As with any life insurance decision, it’s wise to compare Costco’s offering against quotes from other insurers. The Costco discount is meaningful, but it’s not the only factor—coverage amount, term length, and your individual health profile all matter.
Frequently Asked Questions
Is Costco life insurance actually cheaper? Yes. Costco members save an average of about 15% on Protective Life policies compared to standard rates. The first-five-year discount makes the savings even more significant in the early years of the policy.
Who underwrites Costco life insurance? In the U.S., policies are issued by Protective Life Insurance Company. In Canada, they are provided by Manulife.
Do I need a medical exam? It depends on your age, health history, and coverage amount. Many younger applicants and those seeking lower coverage amounts can qualify without a medical exam. Higher coverage amounts and older applicants may require one.
What happens to my premium after five years? Your premium increases in year six to the standard market rate, then remains level and guaranteed for the rest of the initial term period.
Can I keep my policy if I cancel my Costco membership? Membership is required to obtain and maintain the policy. Canceling your Costco membership could affect your eligibility.
Is Costco life insurance available in all states? No. The Protective Life program is not available in New York.
How much coverage can I get? In the U.S., coverage ranges from $100,000 to $5 million, depending on the term and underwriting. In Canada, coverage options go up to $1 million.
Final Thoughts
Costco member life insurance is a genuinely valuable perk for members who need term coverage. The combination of exclusive pricing, a first-five-year premium discount, and the backing of a financially strong insurer makes it a compelling option. The two-stage premium structure is unusual but transparent—you know exactly what you’ll pay and when it will change.
That said, it’s not a one-size-fits-all solution. If you need permanent coverage, live in New York, or prefer a flat premium from day one, other options may serve you better. The smartest approach is to get a quote from Costco’s program, compare it against at least two other insurers, and choose the policy that best fits your needs, your health profile, and your budget.
What Is Costco Member Life Insurance?